EA Sports UFC 2

Studio: EA Sports 

Role: Art & Experience Director 

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I was brought onto this project mid-way through production to support the Cinematic and Motion Graphic needs of the project.  Working in collaboration with Software engineers we developed a brand new gameplay camera system.  I also partnered with key leadership members to direct and drive the delivery of the cinematics across the project, the UI development and implementation, motion graphics, and marketing materials. I worked in director capacity empowering my teams to make decisions whilst ensuring consistency and alignment to our vision across the product, as well as when needed jumped in and worked hands on doing visual mocks, video editing, motion graphics, etc.